Archive for the ‘Kodak’ Category

2013 has been another great year for us thanks to our member companies, allied organizations, partners, our many volunteers and, of course, the Two Sides team that do much of the day-to-day work. This alliance is helping us fulfill our mission which, we believe, is essential to all of us who use print and paper products everyday, and the millions who work in the print and paper value chain.

Some 2013 Highlights

Two Sides U.S. now has over 65 commercial member companies.  They are from sectors across the graphic communication value chain, including paper producers and merchants, envelope manufacturers, printers, direct mail companies, printing equipment manufacturers, and more.  In 2013, twenty-three new commercial member companies joined us, including International Paper and Canon USA.

Over 30 Allied Organizations.  In 2013, seven new Allied Organizations joined us.  Our allies now include environmental think thanks such as Dovetail Partners, several industry trade associations such as AF&PA, the NPTA Alliance, the Envelope Manufacturers Association, NPES The Association of Suppliers of Printing, Publishing and Converting Technologies, Print Services and Distribution Association (PSDA), TAPPI, The Imaging Network Group (ING), and advocacy groups such as Consumer for Paper Options, to name a few.   Eight U.S. colleges are also part of our network:

  • North Carolina State University Pulp and Paper Foundation
  • State University of New York – Environmental Sciences and Forestry
  • Miami University Paper Science and Engineering Foundation
  • Western Michigan University – Paper Technology Foundation
  • Cal Poly San Luis Obispo – Graphic Communication Department
  • University of North Florida – Coggin College of Business
  • University of Houston – Digital Media Program
  • University of Wisconsin – Stevens Point – Paper Science Foundation

Several publishers have donated ad space for our “No Wonder You Lover Paper” campaign.  Two Sides ads have now appeared in the following magazines / newspapers.

  • Discover Adams Avenue
  • Editor & Publisher
  • Gravure Magazine
  • Inc. Magazine
  • National Geographic
  • Print Solutions
  • The Daily Collegian at Penn State
  • The Social Media Monthly
  • The Union Democrat

Our committees regroup volunteers from 24 organizations.  We owe them much!  They are the governance of Two Sides and help set the direction forward.  The following organizations hold seats on our Board of Directors and committees:

  • American Forest & Paper Association
  • Appleton Coated
  • Boise
  • Canon USA
  • Case Paper Company
  • Domtar
  • Dovetail Partners
  • Earth Color
  • Eastman Kodak
  • Envelope Manufacturers Association
  • Lindenmeyr Munroe
  • MacPaper
  • Neenah
  • NewPage Corporation
  • Norkol Inc. and Converting
  • NPES, The Association for Suppliers of Printing , Publishing and Converting Technologies
  • Premier Press
  • PrintMediaCentr
  • Sappi Fine Paper North America
  • State University of New York – Environmental Sciences & Forestry
  • The NPTA Alliance
  • Twin Rivers Paper
  • Unisource
  • UPM
  • Western States Envelope & Label

Our Two Sides team and partners help deliver what you see!  A personal thanks to all who have helped deliver the Two Sides U.S. program this year.  Your dedication, passion for the cause, great work and advice is much appreciated.

  • Deborah Corn at PrintMediaCentr
  • Jamie Kenny from Kenny Consulting Group
  • Lillian Polz and Kristin at Hanna, Zappa & Polz
  • Martyn Eustace, Sonya Sanghera, Sarah Collins and the rest of the Two Sides UK team
  • Ronnie Hwang, Pamm Schroeder and Kevin Gammonley at the NPTA Alliance
  • Simona Marcellus, Raine Hyde, and Jan Bottiglieri at TAPPI

On behalf of all of us at Two Sides U.S. we thank all of you who follow our activities, distribute our information, and help grow our network to promote the sustainability of print and paper.

Have a Great Holiday Season and a Happy New Year.

Phil Riebel
President, Two Sides U.S.

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Chuck Ruffing, Director, Health, Safety, Environment and Sustainability for Eastman Kodak Company

For many, fall begins the annual budget cycle and the opportunity to review freshly worded business justifications for employee headcounts, initiatives, capital spends, subscriptions and, yes, memberships.  With a year’s experience behind us, an ongoing membership in Two Sides is a commitment I can make without hesitation. Some might think Two Sides is an unusual choice for Kodak.  In fact, as I write we are one of a very few printing equipment company in its US membership.

Like many companies, we buy a lot of paper for our own use.  And, some may not realize it, but we also sell a lot of paper including inkjet paper, photographic paper, proofing paper and paper used in packaging and manuals. As Two Sides members, we enjoy access to research, tools and experts that have helped us strengthen our product standards for purchased and manufactured papers, and enhance our supplier selection process. Although this has been immensely valuable, it’s not the whole story.

Industry associations come in many styles. Some bring laser focus to one sector’s specific needs, while others are designed to expose a broad membership to the very best practices in industry. Two Sides is of a third, perhaps rarer, variety focusing on a single, complete supply chain. A natural complement to Kodak’s own life cycle-based product philosophy, Two Sides, like Kodak, believes the best solutions come from looking across every stage from materials selection to end-of-life management.  Kodak is clearly not as big a player in the world of paper as many of the other Two Sides members, but when you take the life cycle view, you see that paper is clearly a big player in the world of printing equipment.

In addition to its focus on the entire supply chain, Two Sides prioritizes balanced, credible and science-based approaches; values Kodak also shares.  Without hesitation, we immediately utilized the Two Sides educational materials with customers and at trade shows enhancing our promise to be full partners in our customers’ pursuit of sustainability. Membership has meant we stay focused on our B2B customers knowing Two Sides is educating consumers and other sectors through initiatives like its soon-to-be-launched “No Wonder You Love Paper” and Get the Facts campaigns. It’s a unique partnership that I believe is only possible when we take a supply chain view.

Kudos to Steve Brocker of Western States Envelope & Label who defined the issue so well in his Oct 16th Two Sides blog.  We have not done a very good job of educating the public on the environmental story of paper, which should be the ultimate case study on forest preservation, economic benefit and life cycle analysis. We (and I mean the entire supply chain) need to change the perception of print and paper.  With credibility and objectivity, Two Sides is tackling that. I fully expect their efforts will contribute to a change in understanding that will flow through the value chain to sustain the printed word.

Chuck supports compliance to both operations and products at Kodak worldwide, as well as coordinating sustainability initiatives throughout the company.  Chuck is also a member of the board of trustees for the Central and Western New York chapter of The Nature Conservancy.  He also writes for Kodak’s “Grow Your Biz”.   

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